ADI 'Hot Spot' Advertising

If you are looking for more exposure from the Driving Schools Directory, you may wish to consider banner advertising that shows only on the towns pages that you cover as a driving school.

Full statistics are available so you can check the performance of your advertising.

If you find that a certain time of day produces better results for you, you can limit your advertising to those periods. It may be that certain towns produce better results - take out the towns that do not perform well and cost you money. You have full control over your advertising and budget.

You have 2 options - Pay per 1000 impressions on your nominated towns or pay per click. You can mix the two up so that you can test effectiveness.

When a pupil clicks the advert you can either have them go to your website or to your current listing with the DSD (drop us a quick email if you prefer this option). That way you will still benefit from the various contact options available including the 'Text Call Back' facility.

The cost is £25 per 1000 impressions or £25 per 100 clicks. The adverts are placed on what is one of the hottest spots on any web page i.e. the place where peoples eyes focus on initially - proof here.

You are getting extremely focused advertising as someone who is on your towns page IS looking for driving lessons in that town.

You can Pay As You Go or purchase advertising packages to reduce the overall cost of the advertising:

    Package 1 £50 + 8% Bonus
    Package 2 £100 + 10% Bonus
    Package 3 £200 + 25% Bonus

Click above for free sign up - you will NOT have to confirm your email. That will then give you a chance to explore and test the system. If you need help with a banner, simply email us.

Simply upload your banner from the control panel, insert the towns you want the ad to appear on, make payment and your ad will be live.

Where there are more than one banner for a town, these will be rotated evenly. Bear in mind you will only utilise your credits when your ad is shown or clicked on.

To celebrate the launch of these new Hot Spot Ads, for a limited time we will double the amount of your first purchase.

For example. if you purchase Package 1 you will get £50 + 8% + £50 = £104 in advertising credits! That's over 4000 impressions or over 400 clicks to your website or listing!